Heat Press printing, also known as heat transfer printing, is the process of applying heat-applied materials to various items (i.e., substrates) with a heat press. Heat-applied materials contain a heat-sensitive adhesive on one side; when heat is applied by a heat press to the material, the material adheres to the substrate to which it is being applied. The heat press materials are produced from a high-resolution art file and printed on a specialized printer. This artwork is easy to produce and can incorporate all printable colors, even photographs! Heat press printing is also able to print very fine detail.
Purpose: Heat pressing is best suited for garments that will be replaced more often or for a limited time purpose - like special occassions. T-shirts are more often heat pressed than embroidered. Besides garments or fabrics however, heat pressing also allows us to decorate more other types of items, such as bags, luggage tags, signs, glass, etc.
Heat Press Printing is typically suggested when:
Your design is complicated, detailed or many colors
Your design is large on the item
You have a lot of items to do in bulk
The item is a thinner fabric